Pro Tip: Our crisis communication checklist can help you quickly implement a solid plan and communicate company-wide updates. So it’s essential to be prepared for anything (and everything). We live in an era where nothing is off the table in terms of what might befall your business, your health, or even the planet-at-large.
In short, a crisis management plan is the cornerstone of your organization’s overall preparedness strategy. You need a crisis management plan or, as baseball great Yogi Berra aptly observed, “If you don’t know where you are going, you’ll end up someplace else.”Ĭhances are, your stakeholders would prefer that your organization not end up wherever “someplace else” might be. If your goal is to successfully manage your organization through a crisis, a mere wish is not going to cut it. As French literary figure Antoine de Saint-Exupéry once said, “A goal without a plan is just a wish.”
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